Digital life · 2025 survey
YouTube Hours Daily
On average, how many hours per day do you spend on YouTube?
83% spend at least an hour a day on YouTube, and 11% spend more than six.
Topline, all respondents
- Less than 1 hour14.4%
- 1 to 2 hours27.4%
- 3 to 4 hours28.5%
- 5 to 6 hours15.9%
- More than 6 hours11.4%
- Unsure2.5%
Most common answer
3 to 4 hours
Share
28.5%
Deck page
p.50
The numbers
| Response | Percent |
|---|---|
| Less than 1 hour | 14.4 |
| 1 to 2 hours | 27.4 |
| 3 to 4 hours | 28.5 |
| 5 to 6 hours | 15.9 |
| More than 6 hours | 11.4 |
| Unsure | 2.5 |
Citation
Cygnal / The Lafayette Company, “On average, how many hours per day do you spend on YouTube?” Survey of 1,000 American men aged 16 to 28, fielded October 22–26, 2025, margin of error ±3.01%.